M  A  N  I  F  E  S  T

Designers exist solely via the simple structure of crisis in which solutions, manipulations and incarnations counterbalance perpetual problems, challenges and obstacles.

We are the mediators of fact that regurgitate inarticulate laboratory knowledge into legible three-dimensional translations.

The majority of ‘designers’ are not inventors or innovators, they are alchemists, perpetually searching for a means to create gold from the bare bones of science. Designers appropriate scientific fact and mediate this immaterial knowledge in such a way as it can perform a practical function to both the ‘user’ and big business.

We represent the lens of elucidation through which science and technology are simultaneously projected back onto the human body.

P  E  R  P  E  T  U  A  L   C  R  I  S  I  S

How Can we turn a crisis into a positive opportunity?
The best way is to create a 'domino effect' or perpetual state of crisis.
By instinctively solving one crisis, your resolution could, in turn create the next emergency situation that needs to be rectified.
This takes the refined decision making process of "what to design next?" out of your hands, leaving you unprejudiced and more perceptually aware.

O  B  S  O  L  E  S  C  E  N  C  E

Rather than manufacturing in crisis with "Planned Obsolescence," I want to design for manufacture that is considered obsolete.

George Fereday

George Fereday
/////////////////Royal College of Art, Design Products, Platform 10


Crisis Shop - Sold Out!

Crisis Shop - Sold Out!
22nd - 27th April @ Milan Salone Furniture Fair 2009

Crisis Shop featured in.....

Wednesday, 21 January 2009


Research into synthetic and natural rubber properties looking for the lowest gas permiability and other characteristics suitable for inflation.

Advice and Email from of Nick Crosbie of Inflate ltd.....


Friday, 16 January 2009


Thursday, 15 January 2009


The next stage in this process I will be tackling structures that are inflated.
Having worked with the pressurised tennis balls I want to mimic their inflated properties and project them onto new typologies.
• Large scale and interlocking pressurised structures made from various sized rubber innertubes (now obsolete in the car industry)
•Cross sectional cutting of tube sections and rebonding
•High frequency welding of rubber seams
•Intergration and symbiosis with tennis ball felt broad cloth felt.

Wednesday, 14 January 2009

Went for some advice from chair caner, Kevin Hubbard.
He seemed to think that the project was possible but would require very accurate jigs to make sure the hub if the wheel was dead centre.
The caning might need extra support in the form of a bio resin. The idea being you recreate a biological version of resined carbon fibre.

Triaxial Carbon Fibre

Sunny Memories 2009

These images represent my initial proposal for a solar project using flexible, Dye-sensitized solar cells. The proposal involved large circular sail like structures with their surfaces sliced to follow a spiral pattern. 
Using a screw mechanism behind the panel these solar sails could be deployed, expanded and adjusted to different angles depending on the position of the sun. On the fa├žade of buildings they might also act as sun shields for the occupants within. 

After development of the spiral shape proved too problematic, I altered the concept towards use on cars. A foldable solar sun shield could be unfurled at times when the car is parked in a sunny spot. This would charge a series of batteries that might top up an electric vehicle whilst it is not in use.